Why Use Slatwall in Retail?
We’ve all walked into retail stores, whether those that sell clothing, home goods, or home improvement products, that lacked order and organization. Unfortunately, for most consumers a disorganized retail store can mean the difference between a purchase or leaving to visit a competing store. Retail store managers know that it is essential that customers can easily and quickly locate the product they are looking for without having to sift through overstuffed shelves. One of the most common ways retail managers keep their stores organized and fresh looking for customers is through the use of slatwall.
What is Slatwall?
The first prototype of slatwall was created in 1964 by Harold E. Graham after he recognized the need for a more efficient and effective system for displaying goods. Over time, it has been given many different names including slotwall, slotboard, groove wall, fixture display board, and bracketboard, to name a few. No matter the name, however, it is meant to serve one purpose: the efficient display of a diverse set of products. Walk into most any retail space today and you are likely to see some form of slatwall system. Slatwall can be free standing, or it can be in wall panel form. Designed with a number of grooves and slats, slatwall is extremely versatile and customizable to fit the specific needs of a retail space, making it a must-have for most store owners. Slatwall can hold bins, shelves, and racks, depending on the needs of a store.
Slatwall Benefits in Retail Spaces
Customizable: One of the big draws to slatwall for retail spaces is that it is highly customizable in its appearance. The color, shape, patterns, and images can all be adjusted based on what a store manager wants or needs. This offers endless opportunity for in-store branding, allowing managers to create a unique shopping environment specifically catered to their target customer.
Versatility: Without performing any construction to the existing walls in your retail store, you can install slatwall wherever you need it. Its versatility, which enables it to hold racks, shelves, bins, and more, means it can cross boundaries in terms of the merchandise it is used for. Customers can conveniently browse clothing hung on racks held up by slatwall, quickly locating the size and style they need. Or, customers can peruse a wall-full of shoes with total visibility thanks to shelves supported by slatwall. The possibilities don’t end there, as slatwall is a fixture in many other types of stores including jewelry stores, convenience stores, and hardware stores, among the long list.
Durability: One of the most attractive features of slatwall is that it is highly durable. When creating a retail space, the last thing you want to worry about is having to go through a costly and time-consuming process of removing and installing shelving due to degradation or damage over time. Aluminum slatwall inserts can be used with wood or medium-density fiberboard (MDF) providing a solid display for all your retail products. Stackable aluminum slatwall provides the ultimate in strength and durability, while creating a uniform display wall appearance.
Space Saving: No matter the size of your retail space, optimizing floor space should always be a priority. This is because crowded floor space and numerous obstacles can quickly diminish the overall shopping experience of customers, making them less willing to spend the time required to find what they’re looking for. With slatwall, products and merchandise can be hung vertically on retail slatwall panels, enabling customers to see the options available to them and identify what they want much quicker. In a retail space, it is easy to overlook the value of walls. However, it’s important to consider walls as another potential display space made possible with slatwall.
Inventory Control: Another benefit to retail slatwall is that it allows you as a store operator to keep better track of inventory. You’ll have unmatched visibility into how much of each product is left on the shelves, which allows for quicker restocking so customers don’t assume you’re missing what they’re looking for. Further, slatwalls offer a layer of protection from shoplifters, as their vertical design means some merchandise will require the help of a sales associate to reach.
If you’re considering slatwall for your retail space, look no further than Eagle Mouldings. Our specialists are happy to walk you through the benefits of slatwall in retail spaces, and help you determine which type and amount of retail slatwall makes sense for your store. Contact us today!